Are You Using Exit Intent Popups? Here's Why You Should Be!

exit intent popups

You might be asking yourself “What are exit intent popups?” An exit intent popup is a widget that appears to visitors on your website before they leave the page. Exit intent can be triggered after a few seconds, when the user’s mouse hovers over the address bar, or when they click on certain links on your site.  Visitors are then shown a discount or offer to entice the user to make a purchase, sign up for a newsletter, or download information like case studies. These offers can reduce bounce rate, increase sales, and help grow your e-mail subscribers! So why… Continue Reading

Brick-and-Mortar Retail Tech: Through the Shopper’s Lens

Technology is helping retailers now more than ever before. It’s become imperative for brick-and-mortar retailers to use any technology that can provide real value. So, what type of technology brings this value? Allan Haims discussed which innovations will be the most beneficial for these retailers: For consumers, convenience and relevance are top priorities for driving purchases. On the convenience side, the ability to order online or via mobile and pick up in store offers value to shopper — not necessarily with lower prices, but rather with time savings. Starbucks has taken this concept to another level and fully integrated loyalty initiatives with… Continue Reading

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